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Startup Tasmania: Tassie’s take on Obama’s Startup America

As the rest of Australia contemplates a Startup strategy like Start-Up America, Tasmania has quietly been running its own show since 2009. “Tasmanian companies have the great advantage in the nimbleness of the size of the state. Competitors are more often friends and collaborators, State and Commonwealth agencies are open and accessible, and angels are often only a couple of degrees of separation away,” says co-organiser of Startup Tasmania Dr Polly McGee.

Web apps for dates, dress-ups and deal hunters: a look at the latest Sydney...

Five young entrepreneurs walk into a room. None of them have ever met before. They have 24 hours to brainstorm, design, program and implement a unique web application or business – and then introduce it to the world. It’s no joke. It’s the formula that defined the latest Sydney StartupCamp. Not much sleep was had, but in the end each group’s perseverance paid off: the ten participating teams now represent ten brand new businesses.
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Inbound Marketing Reloaded with James Tuckerman [FREE REPORT]

Leads always must come before sales. Then, it’s your job to build trust, educate, create rapport and demonstrate why your product and service is better than the alternatives. However, the tools at your disposal to achieve these outcomes -- to connect with strangers, to convert them to suspects, then prospects, then customers -- are constantly changing. That’s why we created this cheat sheet. To re-visit traditional inbound marketing strategies, and offer some helpful tactics to help ‘old school’ organisations embrace ‘new world’ tactics and strategies.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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