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The most important prerequisite for a newly founded business to take off successfully is ensuring that they always have enough assets for their everyday obligations.
Just about everybody has a good business idea so why don’t they always happen? It is the fear of failure that stops us from following through with our ideas.
You’ve seen it before - the ‘motivational’ speaker who climbed a mountain and thinks their success is relevant to yours. But is it really relevant to you?
It’s easy to forget what the most important thing in your business is. And, it turns out that we can learn a lot from modern history about how to run a business at this exact moment in time.