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An entrepreneur should think like a martian or, at the very least, a scientist...

This video, from the Sagan Series to promote science literacy, uses the wise words of physicist Richard Feynman to explain how every scientist and,...

What is it that’s so appealing about science and auto-tune mashups?

What is it that's so appealing about science and auto-tune mashups? Could it be the inherent fashion-sensibilities of the global science community? (Deep down, you just know that skivvies and elbow patches are cool.) Could it be the eyeball popping special-effects that seem to accompany most lessons on matters of quantum? (Science lessons and acid-house, rave parties might actually have more in common than you think.) Or could it be the melodic appeal of words like sub-atomic?

For success, reality must take precedence over public relations

There are way too many people out there in business bullshitting to themselves, their staff and their customers. The simple truth is that if you run your business like its amateur hour, no matter how much you want to fool yourself and your customers into thinking that you’re smart and good at what you do, eventually you will stumble and the truth will out.
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How to pitch sales and marketing ideas to your boss with...

If you work in sales and marketing, part of your job is to demonstrate your value. In fact, this is a universal rule in any workplace. So, how do you get the attention of your immediate boss – team leaders, sales managers, marketing direc-tors, the CEO or even the Board – to, ultimately, make your ideas happen? Check out this FREE REPORT

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How to price your product or service in 8 steps with...

The world is littered with products that do little more than cover their cost, and underpaid service industry professionals. But there are some entrepreneurs who set their own prices and receive what they ask with apparent ease. Steve Major teaches you how to become one of these entrepreneurs in this 8-step infographic.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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