This year, the team behind Creative3 wants creative enterprise professionals to once again learn about creativity, enterprise and investments at Creative3 International Forum 2011. Media vanguards Tracey Robertson, Shainiel Deo, Pip Jamieson and Simon Goodrich are set to headline the event.
Professional creative community, The Loop, triumphed over industry heavyweights to win ‘Best Enterprise’ at the recent Australian Interactive Media Industry Awards (AIMIA). The 17th annual ceremony, attended by over 600 industry leaders, took place on Cockatoo Island in the Sydney Harbour.
My business partner, Matt, and I work at MTV, Matt in Digital and me in Marketing. The idea for The Loop was born out of my frustration in finding fresh creative talent – we were overly dependent on word of mouth and incredible people were slipping through the net. On the flip side, Matt, being the digital guy, was constantly being asked by other creatives for advice on the best way to build their own websites to showcase their work online and promote themselves to potential employers. We brought these two frustrations together and The Loop was born.
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