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The Big Data of You: How your online reputation shapes economic outcomes

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However, so far big data has focused on aggregating large data sets that group people based on shared characteristics and behaviours. It’s your similarity to the group that matters, not you as an individual.
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Five essential ingredients for a humming homepage with James Tuckerman [FREE...

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Most homepages dedicate too much of their valuable space to predictable and generally unhelpful information, such as the purpose of the business, their products and services, their achievements and needy invitations to ‘buy, buy, buy’ or ‘contact us for a free consultation on no obligation quote’. Effective homepages focus on the needs and wants of the customer.

Three easy wins when using LinkedIn with David Hobson [FREE REPORT]

Learn how to generate more leads in one month than most...

THE ULTIMATE CASHFLOW CHECKLIST [FREE DOWNLOAD]

The Ultimate Social Media Almanac with James Tuckerman [Cheat Sheet]

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

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Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

Ever wonder if your ‘content marketing’ is really just crap? You...

7 Business Lessons From Game of Thrones [INFOGRAPHIC]

How to build your own Media Empire… In seven steps with...

5 Business Lessons From Tinder [INFOGRAPHIC]

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