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This start-up is cutting out the middleman to give Australian scientists high quality equipment...

Last year, scientists in Australia were asked about their experience buying equipment in the local market. Prices, product range, delivery time and the like... All...

Forget Facebook: China’s social networking must-dos

Navigating China’s many social networks can be as challenging and frustrating as mastering Mandarin. However, when building a social media plan, there are a few basics you can apply. Here are four must-dos when attempting to to connect with -- and ultimately sell your brand to -- the Chinese.

The Great Recovery and soaring dollar create headaches and opportunities for Australian companies

It is generally thought that a soaring Aussie dollar is terrible for exporters. However, as Austrade's Chief Economist Tim Harcourt reveals, there are two sides to every coin.
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Ever considered crowdfunding? [FREE REPORT]

Liz Wald is Vice President of International for Indiegogo.com. She has been terrifically successful raising funds through the crowd model.  One of her successes...

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How to give good headlines, and create emails that get opened...

If you have a beautifully crafted email with a thoughtless headline, no one will open it. It’s as simple as that. There are three main...

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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