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New Australian T-shirt biz’s grand designs (How to build a tiny global operation. Don’t...

New Australian online t-shirt biz, HelloFresco, wants to trim the tricky business of having to choose your own new clobber. Instead of hitting the shops whenever your clothes fail the sniff test, they’ll send you two new tees each month, because “less choice is fresh choice”. HelloFresco founder and tee-signer (thunk that word-play up all by ourselves, we did.) Jono Chatterton says the website is the end result of five years of designing and printing t-shirts for friends.
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The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]

This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.

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The Gaddie Pitch in three simple sentences with Antony Gaddie and...

The personal elevator pitch is an essential tool in the entrepreneur’s utility belt. Your pitch is also essential for success on the web, for placement on landing pages, in emails and blogs. The medium might change but rarely will the structure of an effective pitch. Antony Gaddie is the creator of “the Gaddie Pitch,” an internationally-renowned set of tactics designed to help business owners deliver an effective elevator pitch, time and time again.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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