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321 Water wins Silver award at the Spark: Pro Awards

Among the latest Spark: Pro Winners is an Australian product which was distinguished with a Silver award. You might recognise the name, as earlier this year the innovation also scored top spot in Anthill's Smart 100. Created to promote the use of tap water, 321 Water turns tap water into clean, fresh and tasty water through the use of a filter which uses activated carbon to capture chemicals, including chlorine and other tastes and odours.
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Seven steps to crafting the perfect email, with James Tuckerman [FREE...

We are all bombarded by emails every day. We bombard others with emails. It’s a congested superhighway of e-promises, lead magnets and chit chat out there. So how on Earth are your emails going to stand out? James Tuckerman is a man who knows a thing or ten about online marketing. In this cheat sheet, he shares seven steps to achieve two very clear goals: Opens and click throughs.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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