Tag: Gerrit Walters
December is business planning time. Get these six things done before you pop the...
If you are in B2B and you’re not busy hustling and business planning this December, you’re missing out.
That´s right, if you treat this holiday...
So you’re waiting to start marketing after launching your start-up? Get ready for failure
Too many start-ups address their marketing needs too late in their business journeys.
Marketing should be there from the outset – as soon as you...
Reality goes mobile with new augmented app to promote KIA at the Australian Open
In an Australian first, mobile solutions group Mnet has delivered an augmented reality experience to capitalise on KIA's sponsorship of the Australian Open. Triggered by broadcast television, online and print media advertising, the mobile application, available on smartphone platforms iPhone and Android, uses augmented reality to bring a 3D animation of the KIA Optima from different channels, such as television, to the mobile phone.
