Getting your way once is easy. It’s repeating it that’s hard. So how do you rate on the enchant-o-metre? We asked three pros if there’s a secret to the art of persuasion. Andrew Denton Don Watson Hélène Teichmann Andrew Denton Host, “Enough Rope” Is empathy the vital element in persuading people to drop their guard?…
Death Sentence: The Decay of Public Language Don Watson Random House, 2003 “While English spreads across the globe, the language itself is shrinking. Vast numbers of new words enter it every year, but our children’s and leaders’ vocabularies are getting smaller! You write for your audience and your audience knows fewer words than it used…
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