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The art and science of a perfect investor pitch

Professional investors eye businesses with the potential to rapidly grow. Christopher Golis, author of ‘Enterprise & Venture Capital,’ thinks if the potential market of your business is lower than $100 million, venture capitalists would simply pass the investment opportunity. So make sure you can demonstrate a large enough market that can deliver the expected ROI.

Do you think you’re a good networker? Four simple tips for effective networking

Just because you network with hundreds of people each week doesn’t mean you’re a good networker. It really comes down to whether you’re doing it correctly. Are you building trust and creating meaningful relationships, or are you making people uncomfortable each time you open your mouth?

The Web Mantra: Usability, usability and usability

Consultants will advise you on how to build a good website, but few will dwell on what not to do. Here is the bad stuff you want to avoid at all costs. In the online world, all that matters is usability, usability and usability.

Successful business management is all about marketing, marketing and more marketing. (Three tips and...

If property investment is all about location, location and location, successful business management is all about marketing, marketing and marketing. One of the most common causes of business failures is a failure to understand all there is to know about the market and the potential customer. Entrepreneurs need to gain this knowledge even before developing a product or service. Here are three marketing questions you should ask yourself and answer to succeed in business.

Four tests for e-commerce providers (before they get the gig)

If you’re set to start an online business, your website will become your brand’s bread and butter. Therefore, having the right e-commerce solution is crucial.
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Seven steps to crafting the perfect email, with James Tuckerman [FREE...

We are all bombarded by emails every day. We bombard others with emails. It’s a congested superhighway of e-promises, lead magnets and chit chat out there. So how on Earth are your emails going to stand out? James Tuckerman is a man who knows a thing or ten about online marketing. In this cheat sheet, he shares seven steps to achieve two very clear goals: Opens and click throughs.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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