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Erick Armando, 2011 Anthill 30under30 Up-and-Comer

Jody Murray -
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Erick Armando's website, DealsGuide, grabs onto the group-buying boom and takes it to the next logical level. DealsGuide aggregates the daily-deals sites such as Spreets, Wimzy and Scoopon, putting the craze under one roof. Armando launched DealsGuide in 2010 after he and a business partner studied the group-buying phenomenon, looking for the best opening. "Having an impact in whatever industry I am in is a massive motivator," he says. "This also encourages me to push through what is comfortable and go into the unknown."
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