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Talking ’bout my generation: Will Gen X become Generation X-port?

It seems like only yesterday that Bob Hawke and Paul Keating floated the dollar. Australia, the so-called lucky country, made its own luck as our leaders opened up our economy to Asia and the emerging world. Back then, baby boomers began taking their business out of ‘Fortress Australia’; trying their luck on the world stage, often in new lands that weren’t as affluent or familiar as they are today.

Bing Lee’s Facebook flood pledge: Brilliant or worth a bollocking? What do you think?

Electronics retailer Bing Lee has caused a ruckus on the interwebs for pledging to donate $1 to the Queensland flood appeal for every user who became a member of the company's fan page. The strategy has been attacked on Twitter, with users adopting the hashtag "#charityfail". Brilliant marketing or worth a bollocking?

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How to market your business when you don’t have a business...

When Oli Gardner and his co-founders first came up with the idea for Unbounce, most of their planning sessions were all about the complex...

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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