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How to determine what data is useful and unuseful for your business [PODCAST]

PreneurCast is a marketing + business podcast. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet...

What lessons entrepreneurs can learn from athtletes [PODCAST]

Marketing podcast, PreneurCast, is for entrepreneurs, by entrepreneurs. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business,...

How entrepreneurs can learn from athletes [PODCAST]

PreneurCast is a podcast for entrepreneurs by entrepreneurs. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business,...
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How to zig when everyone else is zagging, with Julio De...

Why is it that some business owners appear impervious to business obstacles and upsets? In some cases, it seems that it’s the obstacles that drive certain personality types to success. In this CHEAT SHEET, we share five ways of thinking to respond to INDUSTRY, ECONOMIC, BRAND, SOCIETAL and PERSONAL shifts.

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5 Ways to get more out of your coffee shop meetings...

Far too much time is wasted in coffee shop meetings. More often than not, the conversation falls off topic, interruptions cause distractions and, before you know it, the meeting is over and you’ve achieved nothing. That’s what Antony Gaddie calls a Coffee and Doughnut meeting. You get a coffee and… zero. He’s the founder of Green Ant Marketing and he shared with us (over coffee) five things that you can do to help you make the most of your coffee shop meetings.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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