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The Twitting Point

Unless you are Osama bin Laden’s roommate, you'll know that 2009 is the year Twitter took off. It has grown by over 1,000 percent and the phrase "tweet it" has become part of the popular lexicon. While many people still "don't get it", it has become incredibly powerful. How did this happen?
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How to secure lucrative sponsorships in five steps [CHEAT SHEET]

If you’re running an event or any major initiative, you’ve got overheads, marketing responsibilities and a small army of people counting on you. And, of...

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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