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Get that, ‘set that.’ Aussie mums dip their toes in social shopping venture

It’s been a while since shopping – like pretty much everything else – went social. Still, the market has large islands of opportunity because shoppers have unique needs that are note easily met. Set That, a venture by mums Kim Westwood and Liz Tehan, seeks to fill one such gap. It creates sets, or groups of related merchandise, in order to making online shopping for a bunch of products easier.
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Seven steps to crafting the perfect email, with James Tuckerman [FREE...

We are all bombarded by emails every day. We bombard others with emails. It’s a congested superhighway of e-promises, lead magnets and chit chat out there. So how on Earth are your emails going to stand out? James Tuckerman is a man who knows a thing or ten about online marketing. In this cheat sheet, he shares seven steps to achieve two very clear goals: Opens and click throughs.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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