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Morgan Spurlock: The greatest TED Talk ever sold

During this Ted talk, filmmaker Morgan Spurlock (of SuperSizeMe fame) talks about his quest to make a completely sponsored film about sponsorship. And yes, onstage naming rights for this talk were sponsored too. The irony is that the Ted talk seems somewhat like an ad for his movie. But that's a layer of analyis that's too deep for our small brains at Anthill Manor. Yet ... it's entertaining, eye-opening and funny. And it's also about branding. So, watch.
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Seven steps to crafting the perfect email, with James Tuckerman [FREE...

We are all bombarded by emails every day. We bombard others with emails. It’s a congested superhighway of e-promises, lead magnets and chit chat out there. So how on Earth are your emails going to stand out? James Tuckerman is a man who knows a thing or ten about online marketing. In this cheat sheet, he shares seven steps to achieve two very clear goals: Opens and click throughs.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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