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Now that's some innovative thinking; a sunlight activated QR code to target midday shoppers

E-mart stores in Korea are what Walmart stores are in America. They are everywhere, wildly popular and sell lots of stuff. Yet, at lunchtime the stores were a ghost town. Few shoppers, few sales. Here's how E-mart used sunlight, QR Codes and good old-fashioned discounting to turn things around.
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HOW TO RECRUIT THE BEST PEOPLE with Sam Chandler

Plenty of recruitment agencies have tallied the numbers and found that the average dud hire will cost an organisation between $50,000 and $70,000, factoring...

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How to expand into New Markets with Elsita Meyer-Brandt [CHEAT SHEET]

Most organisations begin with aspirations to start local, then grow global. But, in reality, very few ever take the big leap into new markets. In this Cheat Sheet, Elsita Meyer-Brandt, Head of Market Expansion and International Marketing for Eventbrite, shares five rules to help organisations, just like yours, expand into new markets.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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