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2 ways small business owners can afford beacon marketing

Beacon marketing has been on my mind lately. And as I was researching the subject, one of the questions I came to ask myself...

Why small business owners will be hit hard when Facebook organic reach becomes history

Lately, I have been experimenting with social media networks for my own marketing purposes. Very quickly, I have had to zoom in on one particular...
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How to zig when everyone else is zagging, with Julio De...

Why is it that some business owners appear impervious to business obstacles and upsets? In some cases, it seems that it’s the obstacles that drive certain personality types to success. In this CHEAT SHEET, we share five ways of thinking to respond to INDUSTRY, ECONOMIC, BRAND, SOCIETAL and PERSONAL shifts.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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