Why slamming the brakes can be a great product strategy… just ask my dog
During a recent visit to the off-leash park my dog was being jostled either side by a couple of rouge, running hounds. Instead of carrying on, enduring the torment of being corralled by the hecklers, my dog stopped, stood tall, and let them go past. Then she changed course and reasserted herself. This has been the strategy of Intel, Hollywood and independent schools.

