Tag: nic lowe
Tristan Sender of GoGet CarShare talks innovation, market research and entrepreneurship
It all started with a conversation: "Wouldn't it be great to share a car with our neighbours?" Starting in June 2003 with just three cars, GoGet CarShare now has 530 vehicles Australia-wide, ranging from inner-city-friendly compacts to wagons, utes and people movers. In this Q & A interview with Alex Pirouz, GoGet CarShare’s operational manager Tristan Sender shares how to create an innovation, why market research is so important and what aspiring entrepreneurs can learn.
