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With offices in Seoul and Melbourne, the Australian-based Posture360 has declared war on back pain with its innovative technology. A back pain sufferer himself, William Choi has been in the posture business for almost a decade and saw a gap in the market.
ZMOT - whether you’ve heard this or not, you’re probably thinking; not another term to add to the tedious marketing literature! Fond of acronyms or not, ZMOT stands to serve what is without argument, the most important change to marketing in the past decade.