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Grammy Awards reveal the power of branding. So who were the winners and losers?

Contributor -
1
There is no greater exercise in commercial branding than the Grammy Awards. So which brands were the winners and losers at this year’s Grammys?

Wilkins and 9 get Colbert treatment for on-air Goldblum eulogy

Paul Ryan -
1
Richard Wilkins' unfortunate on-air eulogy for the very much alive actor Jeff Goldblum on the morning of Michael Jackson's death has managed to earn Wilkins the magnitude of celebrity that has hitherto eluded him. And what better way to illustrate this than the hilarious slapdown Wilkins and Channel 9 received at the hands of the brilliant satirist Stephen Colbert, and Goldblum himself.

Michael Jackson is NOT dead!

James Tuckerman -
50
Like many people in Australia, I woke to the news today that music icon Michael Jackson had died of cardiac arrest.
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The Gaddie Pitch in three simple sentences with Antony Gaddie and...

Anthill Magazine -
0
The personal elevator pitch is an essential tool in the entrepreneur’s utility belt. Your pitch is also essential for success on the web, for placement on landing pages, in emails and blogs. The medium might change but rarely will the structure of an effective pitch. Antony Gaddie is the creator of “the Gaddie Pitch,” an internationally-renowned set of tactics designed to help business owners deliver an effective elevator pitch, time and time again.

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HOW TO RECRUIT THE BEST PEOPLE with Sam Chandler

Anthill Magazine -
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Plenty of recruitment agencies have tallied the numbers and found that the average dud hire will cost an organisation between $50,000 and $70,000, factoring...

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Anthill Magazine -
0
Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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