Tag: McGrath Foundation
Australians are Loving it UP, combining charity with business
Love it UP may have passed its first test. Combining charity, even a teeny weenie bit of it, with business is proving to be a big differentiator for the daily deals site. As its main point of distinction from an army of competition, Love it UP donates a small percentage of each sale to charity. Last month, it notched up its first $10,000 for charitable causes and promptly, in a thanksgiving gesture to its patrons, handed an equal amount back to customers in the form of store credits.
