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Why should I buy from you? How to dominate your market niche.

Why should I buy from your business compared to any of your competitors? This is one of the most critical questions you need to answer if you run your own business. I am amazed at how many business owners aren't clear and concise in their response. But get this right and your sales and marketing worries will be over for good.
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Five essential ingredients for a humming homepage with James Tuckerman [FREE...

Most homepages dedicate too much of their valuable space to predictable and generally unhelpful information, such as the purpose of the business, their products and services, their achievements and needy invitations to ‘buy, buy, buy’ or ‘contact us for a free consultation on no obligation quote’. Effective homepages focus on the needs and wants of the customer.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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