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Hey, sweet video! Now, will you hire me? Five of the best (and worst)...

Innovative businesses know they need to use innovative means to attract innovative talent. Prompted by Twitter's recent foray into viral video recruitment, we decided to assemble five of our favourite recruitment videos from the not too distant past (including those that are so bad, they're kind of good).

How to attract Gen Y employees… SING!

The latest Gen Y viral video trend is something called "LipDub" -- where large groups of youngsters choreograph elaborate one-take videos in which they take turns lip-syncing a few lines each of a popular song. It might sound quite trivial to you and very YouTube, but the ones that are done well are actually quite infectious. And boy do they go viral. Here are two popular recent examples, one of which has a commercial purpose.
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The Gaddie Pitch in three simple sentences with Antony Gaddie and...

The personal elevator pitch is an essential tool in the entrepreneur’s utility belt. Your pitch is also essential for success on the web, for placement on landing pages, in emails and blogs. The medium might change but rarely will the structure of an effective pitch. Antony Gaddie is the creator of “the Gaddie Pitch,” an internationally-renowned set of tactics designed to help business owners deliver an effective elevator pitch, time and time again.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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