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Brand this, brand that! Are we all headless chickens running about in the name...

Are you focused on what your business or agency thinks its brand is or, are you focused on what your customers say about your brand?

Is Corridor Combat affecting your workplace?

Corridor combat: when two people who are not getting on well at work – pass each other in the corridor – each smiles at the other while muttering silently “F… you”.
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The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]

This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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