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Have you heard of Motivator-Hygiene Theory? It’s about separating a client’s wants from their...

Way back when I was studying for my MBA (which I never quite finished. I started a business instead), I came across an organisational psychology concept called the Motivator-Hygiene Theory which claims: “The things that satisfy and motivate us are not the same things that dissatisfy and demotivate us.”
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The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]

This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.

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Learn how to use Instagram as a business tool [FREE INFOGRAPHIC]

Is it a play-thing? Or a business tool? Get the FREE INFOGRAPHIC. Learn how to get started, build a following, grow your brand and attract new leads.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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