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How to spend a marketing budget of $5,000

So you’ve got $5,000 to market your business. What do you spend it on to get the ‘best bang’ for your buck? Here are the top five marketing activities you should focus on to promote and grow your business with an investment of $5,000 – in order of importance.
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Five essential ingredients for a humming homepage with James Tuckerman [FREE...

Most homepages dedicate too much of their valuable space to predictable and generally unhelpful information, such as the purpose of the business, their products and services, their achievements and needy invitations to ‘buy, buy, buy’ or ‘contact us for a free consultation on no obligation quote’. Effective homepages focus on the needs and wants of the customer.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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