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Some of the worst business ideas ever – please don’t follow in their footsteps...

So from corporate marketing wars that failed to compromising on liquor ingredients and paying the price, we count 15 times companies have made awful decisions for greed, ignorance or desperation.

Gordon Gekko is back!

Gordon Gekko, the fictional character Michael Douglas portrayed as the epitome of 1980s corporate materialism, is back. Oliver Stone's sequel to his 1987 classic Wall Street begins with Gekko just emerging from prison with a lingering taste for 'the game'.
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Want more credibility and influence? Unlock the 12 principles of persuasion...

Have you ever felt uncomfortable with sales? Or maybe you have found yourself feeling awkward at a networking event? Perhaps your marketing activities just...

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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