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Fitness centres pump up membership with social media

Fitness centres are feeling the burn of social media. That's gymrat-ese for "it's working." According to a trend report by Australian debit service provider Ezypay, gyms are increasingly using established online people connectors such as Facebook and Twitter to bring their members together for lasting relationships with each other and their fitness centre.

Splish splash, I was takin’ a jog… on my underwater treadmill [Australian Innovation]

Take your standard fitness centre treadmill. Add water. Lots and lots of water. In unimaginative hands, the result would be a sloshy, slippery mess that only a bucket and mop could cure. But in the hands of the folk at HydroCo, based at Seaford in Victoria, wetness plus walking-in-place equals the Physio 1611, a compact aquatic centre that can go where an Olympic-size pool couldn't hope to fit.

Splish splash, I was takin' a jog… on my underwater treadmill [Australian Innovation]

Take your standard fitness centre treadmill. Add water. Lots and lots of water. In unimaginative hands, the result would be a sloshy, slippery mess that only a bucket and mop could cure. But in the hands of the folk at HydroCo, based at Seaford in Victoria, wetness plus walking-in-place equals the Physio 1611, a compact aquatic centre that can go where an Olympic-size pool couldn't hope to fit.
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