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What is ‘design registration’? It’s all about protecting your good looks.

It’s vital that you take care of your looks. No, we are not talking about wearing the right sunscreen or drinking two litres of water a day (although that’s important too), we're talking about the best way to protect the appearance of your new product. Design registration refers to the overall visual appearance of a product, rather than the way it functions. Remember that when determining the appropriate type of protection for your product.

Copyright demystified: 7 things every Australian business owner should know

It’s important for businesses of all sizes to understand copyright requirements to ensure work is secure and minimise the risk of infringing another’s property. Copyright protection in Australia is easily demystified -- the following seven tips will give you a great foundation.

7 common intellectual property mistakes made by startups (and how to avoid them)

For many companies, particularly technology companies, intellectual property (IP) is their most valuable asset. However, many companies, especially start-ups, fail to adequately identify or protect their IP from the outset. This can often require more costly and cumbersome steps being taken at a later stage to adequately protect the company’s IP.
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Ever considered crowdfunding? [FREE REPORT]

Liz Wald is Vice President of International for Indiegogo.com. She has been terrifically successful raising funds through the crowd model.  One of her successes...

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Five ways to manage your time by managing yourself, with Helen...

Finding the time to tackle everything is one of the greatest challenges faced by business owners. To help time-starved business owners work smarter and not harder, we spoke with Helen Ebdon. The director of Affirming Business and Executive Coaching, she’s a serial entrepreneur who started her first business at age 25. She’s built and run direct marketing and communications businesses and she’s also the creator of the Take 15 Program for business effectiveness.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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