An upbeat Forrester report about ecommerce in the country is setting the background for the fifth annual Professional eBay & eCommerce Sellers Internet Conference, scheduled for 21-22 July on the Gold Coast. The American researcher, in a report released late last month, predicted the Australian ecommerce market would rise 37% to $36.8 billion by 2013.
OBI found that the main reason behind the online commerce growth is consumer demand as well as an increase in the range of services offered by Australian Post. The rising of the Australian dollar also had a positive impact on eCommerce. According to the survey, a stronger Australian dollar allowed online businesses to import more products from overseas and led more Australian customers to online shopping which allowed online retailers to reduce prices in order to compete with international businesses.
End of content
End of content
GET THIS AMAZEBALLS THING!
Click the button to get it now
