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SMBs firmly sold on Internet but who’s to nudge them onto Facebook?

The Small Business Council of Australia may have jumped the gun in declaring that “small business is in crisis,” but make no mistake, Australian SMBs operate in a challenging environment. Insolvencies are at a 10-year high and consumer spending is falling. But Australia’s small businesses are undaunted and see technology as the silver lining among the cloudy economic forecasts, according to a new report.

Small businesses that use Facebook and Twitter enjoy higher online revenues, survey finds

Australian small businesses that use social media as part of their online business strategy are more likely to achieve greater revenue returns from their websites than those that don't, according to a new research report launched by Melbourne IT. The results also found mobile applications on the rise and confusion around cloud computing.
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The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]

This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.

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Three easy wins when using LinkedIn with David Hobson [FREE REPORT]

"If you’re pressed for time, I'm here to help." In this report, David Hobson will show you three quick wins - things you can do to pimp out your LinkedIn profile in 15 minutes or less.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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