Tag: CustomerUnderground Comment Box

My friend and I became new mums and quickly discovered the horrible customer service in baby stores in Sydney. We found how hard it was to find great baby gear and, moreover, nobody was making it easy to give feedback to improve products and services. As time-pressed mums, with consulting backgrounds from McKinsey & Company, we decided to apply our brains to solve this problem, fast. And, when we developed a mobile site for feedback we realised that it is not just baby stores but every single retailer and service providers that could benefit from customer intelligence. And so... CustomerUnderground was born!