Butterfly Skye Archives -
Home Tags Butterfly Skye

Tag: Butterfly Skye

Skye Blackburn, 2011 Anthill 30under30 Honourable Mention

Getting people to eat bugs can make for some infectious PR. At least it has for Skye Blackburn, who has made a business out of her lifelong insect obsession. "In Australia were are part of the minority of the world's population that don't eat bugs," says the founder of Butterfly Skye's Bug Shop. In 2010, Blackburn used a buggy cooking demonstration at the Sydney International Food Festival to extol the virtues of insect gourmet. Her bug shop then introduced critter-filled lollipops at an animal expo, and she now estimates she sells a thousand of the treats every week.

Skye Blackburn, 2009 Anthill 30under30 winner

Girls are not known for having a harmonious connection with bugs. However, for Skye Blackburn, insects have been an obsession since childhood. She even built a butterfly release and insect education business, Butterfly Skye, around this passion.

FREE BUSINESS TOOLS

Inbound Marketing Reloaded with James Tuckerman [FREE REPORT]

Leads always must come before sales. Then, it’s your job to build trust, educate, create rapport and demonstrate why your product and service is better than the alternatives. However, the tools at your disposal to achieve these outcomes -- to connect with strangers, to convert them to suspects, then prospects, then customers -- are constantly changing. That’s why we created this cheat sheet. To re-visit traditional inbound marketing strategies, and offer some helpful tactics to help ‘old school’ organisations embrace ‘new world’ tactics and strategies.

FREE BUSINESS TOOL

Instagram for Business… in 12 steps [FREE INFOGRAPHIC]

This FREE INFOGRAPHIC will teach you how to effectively work through these restrictions to maximize the benefits of your business usage of Instagram.

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE