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The first rule of a successful, modern business: Own the eyeballs, folks! [VIDEO]

Here's a little secret that successful business builders know intuitively (even if the words 'marketing assets' have never crossed their lips): An active audience of prospects, resellers, licensees and fans trump an awesome product or service. What are you doing to build your 'marketing assets'? [Ben Stickland Interview]

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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