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How a small fry can dominate Google

At some point, many small businesses feel stuck – stuck behind a larger competitor with resources that far outstrips their own. All is not lost though because, according to Fiona Mackenzie, these businesses are prime candidates to turn to the Internet which offers a level playing field and where a small one-man band can be bigger than Goliath. Start with thinking small, she tells Anthill.

Six ways to spy on your online competitors (without getting caught)

Forget wearing that balaclava and rummaging through rubbish bins. These days the Internet makes sneaking around, gathering your competitive intelligence, super-easy to do. Fiona Mackenzie offers up six insider secrets to get you started.
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5 Ways to get more out of your coffee shop meetings...

Far too much time is wasted in coffee shop meetings. More often than not, the conversation falls off topic, interruptions cause distractions and, before you know it, the meeting is over and you’ve achieved nothing. That’s what Antony Gaddie calls a Coffee and Doughnut meeting. You get a coffee and… zero. He’s the founder of Green Ant Marketing and he shared with us (over coffee) five things that you can do to help you make the most of your coffee shop meetings.

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Generating Web Traffic with Mark Middo and James Tuckerman [FREE REPORT]

Not all websites are created equal. That’s the first – and perhaps harshest – lesson when venturing into the ever evolving world of online marketing. Websites don’t draw visitors just by existing; they require love, attention and an understanding of how search engines think. In this Cheat Sheet, Anthill Magazine’s James Tuckerman and guest Mark “Middo” Middleton share their combined wisdom on generating web traffic for new and old websites.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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