![Will social media kill off media releases forever? That’s that goal of Coke’s PR team [VIDEO]](https://anthillonline.com/wp-content/uploads/2013/12/CokePeanuts.jpg)
Will social media kill off media releases forever? That’s that goal of Coke’s PR team [VIDEO]
There are lots of interesting services that provide social distribution and the inclusion of interesting content into media releases. PitchEngine is one that springs to mind. But Coca Cola, a company that often leads the way in marketing and communications, has a very interesting strategy. This video from a Ragan Communications event last month, has…
