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Lesley-Ann Trow talks Word-Of-Mouth for Whitepages

It's always pleasing to see an Anthill contributor gain the opportunity to share his or her unique views 'beyond the hill'. In this clip, first aired on The Workshop, an online resource for business builders developed by the Whitepages, Lesley-Ann Trow shares tips on word-of-mouth marketing with Judy Leach from Limelight Illuminations.
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How to expand into New Markets with Elsita Meyer-Brandt [CHEAT SHEET]

Most organisations begin with aspirations to start local, then grow global. But, in reality, very few ever take the big leap into new markets. In this Cheat Sheet, Elsita Meyer-Brandt, Head of Market Expansion and International Marketing for Eventbrite, shares five rules to help organisations, just like yours, expand into new markets.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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