Tag: The Wonderfactory

The media release was destined to arrive sooner or later. Who would be the first Australian print magazine to announce definitive plans to launch an iPad edition? The answer came today. Current affairs title The Monthly made the slightly self-conscious announcement that it "is believed to be the first Australian magazine to confirm an iPad edition ready for the tablet’s 28 May Australian launch, or soon after."

Just last week, we posted the Sun Newspaper's parody of the iPhone ads and mobile alternatives to print magazines. It was clever, entertaining and pure ammo for print lovers (who have come under heavy bombardment this year, as digital continues its march over print circulations and into classified advertising revenues). However, it's hard to see how a print magazine might match this collaboration between The Wonderfactory and Time, Inc.