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I developed an interactive touch-screen system for a food outlet that I owned. The aim of the system was to entertain my customers whilst they waited for their order. The system interleaved in-store advertising in between the ‘entertainmentʾ. My now business partner was a smallgoods representative that serviced the store. He saw the product and, seeing the possibilities, we quickly formed a partnership and collaborated over many years to develop the Q In-Store Advertising System with Now Serving module.

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Five essential ingredients for a humming homepage with James Tuckerman [FREE...

Most homepages dedicate too much of their valuable space to predictable and generally unhelpful information, such as the purpose of the business, their products and services, their achievements and needy invitations to ‘buy, buy, buy’ or ‘contact us for a free consultation on no obligation quote’. Effective homepages focus on the needs and wants of the customer.

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Four Page Digital Marketing Strategy [FREE RESOURCE]

Simply click the image below to unlock the free FOUR PAGE DIGITAL MARKETING STRATEGY. Embrace the FOUR pillars of all successful online marketing campaigns. Click...

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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