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The dedication of Halliday and his staff is well-illustrated by a tale he tells when asked about his biggest entrepreneurial setback. His says a recently hired technician managed to crash the server and destroy the backups of one of Mercury IT's biggest clients. Halliday and his business partner worked non-stop from 5 p.m. Friday to 12:30 p.m. Sunday rebuilding a network for 200 users. "It was all working Monday and the client knew no different," Halliday says. "Thank you, caffeine!"