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myAnswers (SMART 100)

We discovered that the keywords we were using to deliver self-created (text) content could be treated as 'managed interaction objects'. Or in simple terms, keywords could be embellished with logic to allow a mobile user to perform fairly complex but identifiable tasks and functions, by effectively proxying a user of existing system interfaces. From this point it quickly developed where keywords come together to create an 'answerSpace'. The keywords provide structure to the browsing, enquiry and resulting information for users of mobile devices, to access common or high demand elements of an organisation's web and business systems.
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Five essential things to get right if you want to raise...

So you’ve got a brilliant idea, or maybe you’ve even started building your nascent business, but you think it might help to bring on some extra money. You try to raise the money, but wherever you go it seems there are roadblocks and challenges, and it’s difficult to know where to start. To help tackle this tricky tropic, we interviewed Bryan Vadas. He’s the founder of iPledg (Australia’s leading crowdfunding platform for creative, commercial, charitable and community projects) and Capital Exchange Australia (an education and funding platform for startups).

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How to build a retail empire with James Webber [FREE REPORT]

Starting any new business is hard, but starting an online retail business is particularly hard. You see, this is one industry that combines technology, logistics and, of course, marketing – it’s a juggling act. To help us crack this hard nut, we sought the wisdom James Webber, CEO at Bookworld.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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