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The Evolution of Business Movies, Part 2: Network

Click around the tube and it is apparent that big business and TV have become inseparable. The nightly news is no longer one anchorman in a suit looking down the camera, delivering the daily doom and gloom. Production value, scandal and celebrity are now the tools used to drive up ratings, strengthen shares, and make the news profitable. Such a world was first prophesied in the 1976 classic Network.
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5 Ways to get more out of your coffee shop meetings...

Far too much time is wasted in coffee shop meetings. More often than not, the conversation falls off topic, interruptions cause distractions and, before you know it, the meeting is over and you’ve achieved nothing. That’s what Antony Gaddie calls a Coffee and Doughnut meeting. You get a coffee and… zero. He’s the founder of Green Ant Marketing and he shared with us (over coffee) five things that you can do to help you make the most of your coffee shop meetings.

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How to secure lucrative sponsorships in five steps [CHEAT SHEET]

If you’re running an event or any major initiative, you’ve got overheads, marketing responsibilities and a small army of people counting on you. And, of...

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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