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Guy Kawasaki. Does he really need an introduction? He is the former Chief Evangelist at Apple. He is the founder of Garage Technology Ventures. He's...
If you haven't already watched the commercial below, you're about to see what is already being described as one of the best brand re-launches of all time. It deservedly won the Film grand prix at the Cannes Lions and is now being praised, far and wide, for the way its creators Wieden + Kennedy have extended the reach of the campaign to embrace social media.