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How to make a viral campaign go ‘Chk chk boom!”

Within one week, beginning when the Channel Nine clip was first published on YouTube on Sunday 17 May, Clare Werbeloff has achieved what many in the entertainment industry spend a lifetime pursuing (usually without success): national fame.

How to make a viral campaign go 'Chk chk boom!"

Within one week, beginning when the Channel Nine clip was first published on YouTube on Sunday 17 May, Clare Werbeloff has achieved what many in the entertainment industry spend a lifetime pursuing (usually without success): national fame.
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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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