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Could this be the cheapest promotional stunt ever?

Australia experienced its first ever 'flash' snowball fight in Melbourne's Federation Square last week. The public stunt, involving yeti, winter-clad revellers and a whole-lotta-snow, was staged to promote the end of 'snowy' reception at community television station Channel 31.

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Five things to get right before you quit your day job,...

Are you wondering if you are ready to quit your day job to pursue your entrepreneurial dreams? You, like many other aspiring entrepreneurs, may feel stuck and unable to take the plunge into the startup lifestyle. Dan Mumby is here to make sure you know the five key things to get right before you quit your day job in this FREE CHEAT SHEET.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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