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Anthill’s SMART 100: Winners revealed! (2010)

They represent the spoils of skunkworks and the rigours of R&D laboratories. They embody the passions of earnest inventors and the dreams of budding business builders. They are the products of industries old and new, from organisations both large and small. They're innovative, Australian and they're changing the world, one idea at a time. Yes, it's time to reveal the SMART 100, 2010.

Anthill's SMART 100: Winners revealed! (2010)

They represent the spoils of skunkworks and the rigours of R&D laboratories. They embody the passions of earnest inventors and the dreams of budding business builders. They are the products of industries old and new, from organisations both large and small. They're innovative, Australian and they're changing the world, one idea at a time. Yes, it's time to reveal the SMART 100, 2010.

BooYarr (SMART 100)

I moved to Sydney and noticed there are a lot of great time-based deals being offered by businesses all around the place, e.g. ‘Two-for-One cocktails between 6 - 8pm’. At the same time I had just bought an iPhone and quickly realised that the iPhone provided a great way to effectively create a really efficient and effective marketplace for this type of deal information due to its web connection and GPS technology. Having also worked for Wotif.com and seeing the power of their marketplace I was made even more aware of the opportunity.
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