Motorola Droid cell phone, smart phone, smartphone, mobile phone,with telephone bill close up.. Image shot 2011. Exact date unknown.

Most homepages dedicate too much of their valuable space to predictable and generally unhelpful information, such as the purpose of the business, their products and services, their achievements and needy invitations to ‘buy, buy, buy’ or ‘contact us for a free consultation on no obligation quote’. Effective homepages focus on the needs and wants of the customer.